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	<title>Comments on: Searching for Findability</title>
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	<link>http://www.silverspider.com/2008/searching-for-findability/</link>
	<description>Refresh&#160;Austin ringleader, speaker, fire starter, UX manager, community catalyst, Web technologist, barbecue acolyte &#38; information junkie</description>
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		<title>By: Alex</title>
		<link>http://www.silverspider.com/2008/searching-for-findability/comment-page-1/#comment-30572</link>
		<dc:creator>Alex</dc:creator>
		<pubDate>Tue, 25 Mar 2008 16:15:43 +0000</pubDate>
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		<description>Well put Michelle. One of the things I&#039;ve always liked about Google was their goal of making the Web human-friendly, which they have backed up consistently by modifying their algorithms to reduce or eliminate the value of packing in keywords where they don&#039;t belong.</description>
		<content:encoded><![CDATA[<p>Well put Michelle. One of the things I&#8217;ve always liked about Google was their goal of making the Web human-friendly, which they have backed up consistently by modifying their algorithms to reduce or eliminate the value of packing in keywords where they don&#8217;t belong.</p>
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		<title>By: Michelle Greer</title>
		<link>http://www.silverspider.com/2008/searching-for-findability/comment-page-1/#comment-30570</link>
		<dc:creator>Michelle Greer</dc:creator>
		<pubDate>Tue, 25 Mar 2008 15:31:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.silverspider.com/2008/searching-for-findability/#comment-30570</guid>
		<description>On page SEO is overrated anyway.  It&#039;s important, don&#039;t get me wrong, but SEO friendly text should be beneficial to search engines AND the people who read it.     

I always figured the day I wrote for a search engine was the day I stopped writing.  I see copywriters who don&#039;t know how to do anything else.  What an utterly miserable existence.  Good copy for search engine optimization should include keywords because 1.) keywords helps PEOPLE understand what&#039;s on your site and 2.) good copy gets backlinks, just like Aaron Walter&#039;s article got a link back from you.

Keyword density tools for copywriters crack me up.  Like anyone actually knows the magic formula for keyword density anyway.  There are as many of those as there are SEO experts.  

Anyway, have a good day.</description>
		<content:encoded><![CDATA[<p>On page SEO is overrated anyway.  It&#8217;s important, don&#8217;t get me wrong, but SEO friendly text should be beneficial to search engines AND the people who read it.     </p>
<p>I always figured the day I wrote for a search engine was the day I stopped writing.  I see copywriters who don&#8217;t know how to do anything else.  What an utterly miserable existence.  Good copy for search engine optimization should include keywords because 1.) keywords helps PEOPLE understand what&#8217;s on your site and 2.) good copy gets backlinks, just like Aaron Walter&#8217;s article got a link back from you.</p>
<p>Keyword density tools for copywriters crack me up.  Like anyone actually knows the magic formula for keyword density anyway.  There are as many of those as there are SEO experts.  </p>
<p>Anyway, have a good day.</p>
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